New Pattern: Wreckhouse Cowl


Wreckhouse is an area of Newfoundland named for its extreme winds. While the Newfoundland Railway was still in operation, the winds would occasionally blow railway cars off the tracks, and transport trucks are occasionally blown off the road to this day.

The Wreckhouse cowl is knit in thick, dense Honeycomb Brioche Stitch, making it a stylish but also truly functional winter accessory. The honeycomb pockets trap warm air, making this close-fitting cowl an effective barrier against the briskest of winter winds. And if the thermal fabric gets too warm, the cowl can be worn partially unbuttoned (a stylish and practical option).


One size


51 cm/20” circumference and 24 cm/9.5” height


201 m/220 yd worsted weight yarn*
4 x 15 mm/9/16” buttons

*Shown in Cascade Yarns 220 Heathers (100% Wool; 201 m/220 yd per 100 g/3.53 oz skein) in colour River Rock (2441).


Size A (for Honeycomb Brioche Stitch body)

One 60 cm/24” circular needle, size 4 mm/US 6 (or size needed to obtain gauge)

Size B (for Brioche Stitch ribbing)

One 60 cm/24” circular needle, size 3.75 mm/US 5 (or one size smaller than Size A)


16.5 stitches & 24 rounds = 10 cm/4″ in Honeycomb Brioche Stitch, after wet blocking

Note: Please take time to check gauge. Changes in gauge will affect the amount of yarn used and could result in requiring more than one skein.


Stitch markers (2), tapestry needle



Price: $6.50 CAD 15% off for release weekend only! Use coupon code wreckhouse-web at checkout.  promo has ended

Available through my Ravelry store or directly via PayPal by clicking the “buy now” button below.


2018-02-01 - te newsletter

Happy February! My Designer Newsletter went out yesterday, and in it, I shared a few more of my favourite online resources for pattern writing and design. If you’ve been on my list for a while you’ll remember that back in August I shared my favourite sock resources. This month I have combed through my Knitwear Designer Resources Pinterest board and put together a few more of the pages I go back to again and again, as well as a few of my own tutorials and resources that you may not have seen before (I’ve marked these with a *).

I’ve organized these by category and I hope you find them helpful. You can also follow my Knitwear Designer Resources Pinterest board to see new resources as I find and collect them!

Online Resources for Pattern Writing and Design


Pattern writing


Tech Editing Availability

I also included my tech editing availability for the coming month. Definitely get in touch soon if you were planning on having a pattern ready for editing over the next two weeks – my planned snowboarding trip has limited my availability and I already have just a few spots left for the first half of the month! At blog post publication time, I have the following spaces available:

February 5th – 11th: 2 spaces remaining!
February 12th – 18th: 2 spaces remaining!
February 19th – 25th: 5 spaces
February 29th – March 4th: 6 spaces

Get in touch if you’d like to reserve a spot!

– Allison

PS – Didn’t get the email? Sign up to make sure you don’t miss out next month! Be sure to check the box indicating you are interested in receiving information about pattern writing/design + tech editing availability.

New Pattern: Snowsquall


Snowsquall is a textured infinity cowl that will keep you warm in the most wicked weather. The easy-to-follow chevron texture pattern adds just enough interest to keep the pattern firmly in the “TV knitting” category without being boring. This is a quick knit that you will want to wrap around your neck the moment it is off the needles!


One size


126.5 cm/49.75” circumference and 18 cm/7” height


Approximately 140 m/153 yd super bulky weight yarn

Shown in Lion Brand Wool-Ease Thick & Quick (82% Acrylic, 10% Wool, 8% Rayon/Viscose; 97 m/106 yd per 170 g/6 oz skein) in colour Grey Marble (154).


One 100 cm/40” circular needle*, size 10 mm/US 15 (or size needed to obtain gauge)

*A shorter needle could be used if necessary, as long as it can comfortably accommodate the number of stitches.


8 stitches & 14 rounds = 10 cm/4″ in Texture Pattern, after wet blocking


Stitch marker, tapestry needle




This cowl is worked in the round. The seed stitch border allows for a seamless transition between rounds, and the Latvian Bind Off perfectly mirrors the Long Tail Cast On, making both edges of the cowl look identical.

Price: $6.50 CAD 15% off for release weekend only! Use coupon code snowsquall-web at checkout. **promo has ended**

Available through my Ravelry Store or directly via PayPal by clicking the “buy now” button below.

New Pattern: Sleet


Sleet is a cozy, slouchy toque that knits up quickly in super bulky weight yarn. Great for beginners to colourwork, this is a quick knit that can easily be finished in an evening. The two-colour pattern looks great in highly contrasting colours, or it can be worked in two similar shades for a more subtle look.


Adult sizes S/M [M/L] to fit 53-55.5 [57-59.5] cm/21-22 [22.5-23.5]” head circumference with 5-7.5 cm/2-3” negative ease.

Shown in size S/M with 3” negative ease.


48 [52] cm/19 [20.5]” circumference and 25 [26] cm/9.75 [10.25]” height, after wet blocking


Super bulky weight yarn in the following approximate amounts*:

C1: 40 [45] m/44 [50] yd
C2: 40 [45] m/44 [50] yd
*Plus approximately
18 m/20 yd more if making a yarn pom pom

Shown in Lion Brand Wool Ease Thick & Quick (82% Acrylic, 10% Wool, 8% Rayon/Viscose; 97 m/106 yd per 170 g/6 oz skein) in colours C1: Black (153) and C2: Grey Marble (154).


Size A (for body of hat)

One 40 cm/16” circular needle and one set of DPNs, size 9 mm/US 13 (or size needed to obtain gauge)

Size B (for brim)

One 40 cm/16” circular needle, size 8 mm/US 11 (or one size smaller than Size A)


10 stitches & 14 rounds = 10 cm/4″ in Colour Pattern on size 9 mm/US 13 needles, after wet blocking


Stitch marker, tapestry needle



Version 3

Price: $6.50 CAD 15% off for release weekend only! Use coupon code sleet-web at checkout. promo has ended

Available through my Ravelry Store or directly via PayPal by clicking the “buy now” button below.

Pattern Release Checklist + How to use checklists for completing repetitive tasks


Happy New Year! I hope those of you who celebrate had a wonderful holiday season. I’ve been busy planning for 2018 and am looking forward to developing and sharing more helpful resources and information for designers in the new year!

This month I am going to talk about the importance of using checklists for completing repetitive tasks and I’ll even be sharing the checklist I use when publishing and promoting a new pattern release.

Using Checklists for Repetitive Tasks

Designing knitting patterns is a largely creative process. However, there is still a lot of administrative “grunt work” involved, including many repetitive tasks that have to be executed for each and every pattern you develop and release. This is where checklists come in handy. I have checklists for every process in my business. From developing a design submission to tech editing a pattern, checklists help me stay organized, be productive, and feel confident that I’m not forgetting anything. One example is my Pattern Release Checklist (which you can download by signing up for my mailing list here), containing the steps I follow when publishing and promoting a pattern.

Using my Pattern Release Checklist as an example, here are a few of the benefits of using checklists:

  1. Organization
    Checklists help ensure you don’t forget anything or skip any steps.

    For example, Ravelry generates pattern page URLs at the time the patterns are published. This means you won’t have a link to your pattern’s Ravelry page until you actually click “publish” on release day, at which point you’ll need to copy that link to a bunch of different places before you can do any promotion. A checklist will help you make sure you know exactly where to copy and paste that link before you email your mailing list, promote the pattern on social media, publish your blog post, etc.

  2. Efficiency
    Checklists can also help you make sure you aren’t doing anything out of order, making things more efficient because you’re not jumping all over the place.

    For example, the very first tasks on my Pattern Release Checklist involve creating all my promotional images. I like to do these in one batch at the very beginning so that for each subsequent step in my process I know that all the images I need have already been created. By spending a small block of time creating everything I need at the outset, I don’t have to drop everything and mess around creating a new graphic every time I need one. It’s much more efficient to do them all at once, at the beginning. Having this as the first step on my checklist means I always know to do it first.

  3. Productivity
    Checklists enable you to take the decision-making process out of the equation when completing mundane, repetitive tasks. This allows you to just focus on completing the tasks themselves, saving your brain power for more creative things, like new design ideas!

    For example, having a checklist is especially useful when it comes to completing all the tasks that need to be done before pattern release day. Instead of spending time trying to figure out if you’re ready (did I create all the promo codes I need?) or worrying that you are forgetting something (did I finish writing the email I’m sending to my subscribers?), you can blow through all those repetitive tasks feeling confident that once you have all the items checked off your list, you are ready to click that publish button!

  4. Consistency
    Following a checklist helps ensure you do similar tasks consistently every time, and that your followers and fans know what to expect from you. Consistency gives your brand credibility.

    For example, if you usually start promoting your pattern in advance of its release, people will get used to seeing this from you. This is especially important if you offer a promotional discount for a period of time after publication, because your followers will be waiting for the pattern to go live so that they can buy it at the promotional price during the promotional window. This is not to say that you can’t ever change your promotional strategy, just that consistency over time will build trust from your followers and fans and differentiate your brand from others.

It’s important to note that your checklists need not be set in stone. My checklists are constantly evolving as I refine my processes, and you will likely find that as you start using them, you’ll make little tweaks and changes along the way that help improve them for the next time.

To download a copy of my Pattern Release Checklist, sign up for my mailing list by clicking here.

(Note: I have tried to make this checklist as general as possible, but it does contain some tasks and workflows that are specific to the way I do things. So while it may not work for you exactly, I hope it will be a good jumping off point for you to develop your own checklist that is tailored to your own pattern release process. The most important thing is to have all your steps written down so you don’t forget anything!)

Tech Editing Availability

I have the following tech editing spaces remaining for January:

January 1st – 7th: 2 spaces remaining!
January 8th – 14th: 4 spaces
January 15th – 21st: 4 spaces
January 22nd – 28th: 5 spaces
January 29th – February 4th: 6 spaces

Get in touch if you’d like to reserve a spot!


Join the Kniterations mailing list!

Interested in learning more about pattern writing/design? Sign up for my mailing list to receive my monthly designer newsletter.

If you’re already on my list, click here to review/update your preferences to ensure you are receiving emails on all the topics that interest you.

New Pattern: Rowe


Rowe is a simple-but-sweet, rectangular, textured baby blanket. The Leaf Texture Pattern is a neutral choice for any baby, making this blanket a great shower gift for parents-to-be. Worked in a soft, superwash wool for both warmth and ease of care, Rowe is a great size for cribs, bassinets, and strollers.


One size


68 x 103 cm/26.75 x 40.5”, after wet blocking


Approximately 804 m/880 yd worsted weight yarn

Shown in Cascade 220 Superwash (100% Wool; 201m/220 yd per 100 g/3.53 oz skein) in colour White (871).


One set 5 mm/US 8 needles* (or size needed to obtain gauge)

*Either one long circular needle (cable length at least 80 cm/32”) or one set of straight needles, as you prefer for flat knitting.


19.5 stitches & 26 rows = 10 cm/4″ in Moss Stitch*
19.5 stitches & 26 rows = 10 cm/4″ in Leaf Texture Pattern*

*Measured after blocking.


Stitch markers (2 required, 8 optional), tapestry needle, blocking tools (optional) – mats, wires, and pins




Price: $6.50 CAD

Available through my Ravelry Store or directly via PayPal by clicking the “buy now” button below.

How to submit design proposals to third party publications


Publishing patterns in third party publications such as books, magazines, and websites can be a great way to earn income from your designs. It can also help expose your work to a wider and more diverse audience than independent publishing. It may seem daunting at first, but hopefully the information I’ve compiled here will help you gain the confidence to create a strong pattern submission that will have an excellent chance of being accepted.

How to submit to third parties
In general, submitting a pattern for publication involves the following steps:

  1. Choosing a publication
    The first step is to decide where to submit your idea. Many publications will post calls for submissions on Ravelry. Check out the Designers group and scroll down through the discussion threads to see the current postings (tip: I have a reminder set in my calendar to check this list every couple of weeks for submission calls that appeal to me!) Others have an email list they use to notify designers of new submission calls. Some have no specific submission calls but just accept general submissions via web form or email at any time. Marie Segares of the Creative Yarn Entrepreneur Show has compiled a list of publications that accept submissions which might be helpful. If you have one specific publication you’re interested in working with, look them up! If you can’t find information about submissions on their website, send them an email asking how you can submit a design proposal.
    There are many factors to consider when choosing where to submit your design. Does the publication (and its audience) align with your brand/vision? Do they provide yarn support for developing the design? Do they offer fair compensation and exclusivity terms? What are the deadlines? Will the submission cost you anything? Be realistic about what you would like to get out of the process and choose a publication that meets your requirements.

    I strongly recommend listening to episode 1 of the Creative Yarn Entrepreneur Show for a more detailed discussion on this topic. This is an old episode (it was released in August 2014) but the information is still relevant today and Marie goes into great detail about the factors to consider when submitting a proposal).
  2. Preparing the submission/proposal
    Once you’ve decided on the publication you’d like to target, it’s time to start thinking about the design you are going to pitch. Depending on the publication, you may have a specific call for submissions you are responding to. If that is the case, use the mood board, suggested yarns, etc. in the call for submissions as inspiration when developing your design idea.
    Most publications will include a description of exactly what must be included in a submission for it to be considered. Be sure to pay close attention and use the correct format when writing your proposal. Common elements include a description, a list of materials required , a swatch (often just a photo of the swatch as most proposals are submitted via email), and a sketch of the design. If specific yarns and colours are named in the submission call, reference the ones you would like to use in your proposal (note that your swatch does not always have to be done in the exact yarn/colours named in the proposal, although you will want to use something similar). Highlight the design’s features, give information about the construction and techniques used, and explain how it fits with the theme. You are trying to sell an idea, so you want to make it look and sound as appealing as possible!
    Some designers will take a design they are currently working on and try to find a call for submissions that fits their existing idea. I have not personally had any success from this type of submission and have found that my successful proposals have all resulted from responding to submission calls that inspired me. I definitely find that developing a pattern idea from a theme/mood board that speaks to me results in a better finished product than just trying to make an existing idea “fit” into a certain theme. This is just my personal experience, though!
  3. Submitting the proposal to the publication
    This is the easy part! You’ve done the work, now you just need to submit the design (in the method requested by the publisher) in time for the deadline. Some publications require physical submissions to be mailed in, meaning you will need to give yourself some extra time.
    In some circles it is frowned upon to submit the same design to multiple publications concurrently. I am not a magazine editor, nor have I had anyone “in the know” confirm this to me, but I just thought I would mention it as it seems to be a bit of a divisive issue among some designer communities. Where I personally try to tailor each proposal to a specific submission call, this has not been an issue for me. Your mileage may vary!
  4. Playing the waiting game!
    Most submission calls will indicate how long it will take them to notify applicants of whether or not their submission was accepted.

If your submission is accepted, first of all, congrats! Be sure to read the contract to verify that it matches the terms set out in the call for submissions. Look at the payment being offered and decide whether or not it is acceptable to you, given the contract terms, exclusivity period, etc. (you can also check out to see what others are being paid for similar jobs). And be sure to add all relevant dates and deadlines to your calendar!

If your submission in not accepted, don’t despair. It doesn’t mean it’s not a good design idea, just that it didn’t fit with what the publishers were looking for, for this particular submission call (I highly recommend checking out this article by Allison K Williams for a helpful perspective on dealing with rejection). Don’t feel as though you have wasted time working on something that didn’t pay off! Now that you’ve got the design all planned out, you can continue to develop and release the pattern independently.

I hope this was helpful! Be sure to bookmark this page for future reference. If you have any questions about submitting design proposals to third party publications, you can get in touch with me any time by sending me and email at allison at kniterations dot ca.

Sending single-use Ravelry coupon codes with MailChimp


Ravelry Pro makes it easy to create promotions and special offers for your customers. Lots of designers use “coupon codes” as a way to incentivize their potential customers to sign up for their newsletter, purchase a pattern, etc. And the possibilities are nearly endless – you can offer a percentage discount, a flat discount, a free pattern, or even a discounted price when a certain number of patterns are purchased together. You can restrict the promotion to specific patterns, require a minimum purchase, and much more. Essentially, Ravelry Pro lets you create almost any type of promotion you can think of!

One easy way to run a promotion is to create a single coupon code that can be used by anyone who has it. But if you’re offering a special discount just to those who’ve signed up to your newsletter, for example, you might not want it to be something that could potentially be shared far and wide for anyone to use. This is where batches of single-use codes come in handy. But how do you get individual codes to your MailChimp contacts without having to send one email at a time?

Essentially, you:

  1. Export your mailing list from MailChimp to a CSV file (making sure it contains an empty field/column to hold the codes);
  2. Export a list of coupon codes from Ravelry to a CSV file;
  3. Copy and paste the coupon codes from the Ravelry file into the MailChimp one;
  4. Import the mailing list back in MailChimp;
  5. Write your email, using the coupon code field’s “merge tag” to get each contact’s code into their version of the email.

(What are merge tags? Merge tags are unique labels tied to your list fields. Have you ever noticed how sometimes you’ll get emails from a mailing list and the sender has inserted your name right into the email? This is how they do it. We can use the same method to send unique coupon codes, but first we need to get the coupon codes into the list.)

For a step-by-step tutorial, read on!

1. Log in to MailChimp and navigate to your list. You’ll see a list of subscribers with several columns of information for each contact.

2. Click the Settings dropdown list at the top of the page, then select List fields and *|MERGE|* tags. Here you’ll see a list of fields available to your list’s signup forms. The basic fields are Email Address, First Name, and Last Name, but you can add other fields based on the type of information you want to collect from subscribers when they sign up.

3. Click the Add A Field button, then select Text. Your list will refresh and you’ll have a new untitled field added at the bottom. This is where we are eventually going to store coupon codes, so you will want to give it a sensible name so you’ll be able to identify the column later. You may even want to change the merge tag to something easier to identify. Make sure to uncheck the Required and Visible checkboxes – you don’t want the Coupon Code field to be visible on the list’s signup form, you’ll just be using it behind the scenes. Click Save Changes to save the new field.

4. Click the Manage Contacts dropdown list at the top of the page, then select View Contacts. You’ll see the new Coupon Code column (which will be empty).

5. Click the Export List button, then click Export As CSV and save the file to your computer. CSV means “comma-separated values” and is essentially just a simplified way of storing tabular data. Open the file and take note of the number of records so you’ll know how many coupon codes you need to generate. I usually just scroll down to the last row, take the row number and subtract one (the header is row 1 so we don’t need a code for that row).

6. Log in to Ravelry and navigate to your Ravelry Pro account. Click pattern sales at the top of the page, then, when the patterns page loads, click promotions to navigate to the Promotions page. Click the create new promotion button. The Create New Promotion page will be displayed. Here, give your promotion a name, and select the Coupon code – batch of single-use codes option from the Promotion type dropdown list. If you want, you can add a custom prefix to your coupon codes by entering it in the Coupon code field. Configure the rest of the promotion as desired, being sure to include a start and end date.

7. Click Save Changes to save the promotion. Once the promotion has been saved, you’ll have the option to generate a set of promotion codes. Click the generate a set of promotion codes link, then enter a description and the number of codes that should be generated (the number of rows in our CSV file minus 1). Click the generate codes button to generate the codes.

You’ll be redirected to the Promotion Settings page where you can click the download button to download the coupon codes in – you guessed it – CSV format.

8. Save the file to your computer and open it, along with the MailChimp export from earlier. You will now need to copy and paste the column of codes from the Ravelry file into the empty Coupon Code column in the MailChimp file.

9. Export/save the MailChimp file to a new CSV file. This is important because if you just save the file as-is, it will be converted to the format used by your spreadsheet software. In order to import it back into MailChimp, it needs to be in CSV format. How this is done will vary based on the software you are using (Excel, Pages, etc.).

10. Navigate back to your list in MailChimp, click Add contacts, then select Import contacts. The “CSV or tab-delimited text file” option should be selected by default, so just click the Next button. Browse to the file you just exported from your spreadsheet software, then click the Next button. MailChimp will ask you to confirm that the columns in the file you’re importing match the columns in your list. You can click Skip for every column but the Email and Coupon Code columns (be sure to click Save when you get to those).  Once you get through all the columns, click the Next button.

11. Review the import information and be sure to select the Auto-update my existing list checkbox – otherwise MailChimp will reject the duplicate records instead of merging them with the existing list. Click the Import button to finish importing the contacts.

12. Once the import has completed, the list will refresh, and you’ll be able to see your coupon codes!

13. Now when you create your email campaign, you can use the Coupon Code merge tag to insert the coupon codes into the email. Each subscriber will get their own unique code. To insert the Coupon Code merge tag, select it from the Merge Tags dropdown list in the text editor.

Screen Shot 2017-10-26 at 5.46.01 PM.png

The Coupon Code merge tag will be inserted into the body of the email.

14. To make sure the merge tag is inserting the correct data, click on the Preview and Test dropdown list at the top of the page, then click Enter Preview Mode. In the Header Info section on the right, turn on Enable live merge tag info. MailChimp will show you what the email will look like for a particular recipient.

Screen Shot 2017-10-26 at 5.52.10 PM.png

And that’s it! I hope this was helpful. Happy emailing!


[Disclaimer: The information in this blog post was accurate as of the date of publication; any updates to Ravelry or MailChimp are out of my control and could change how this works in the future!]

Coming November 3rd: Slush Hat KAL!


With gift-giving season quickly approaching, I thought it would be a great time to host a Slush hat KAL!

The Slush toque is the perfect quick knit to give as a gift (or keep for yourself). It uses less than one skein of super bulky weight yarn, requires only a couple of hours of knitting time, and results in a finished item that’s both warm and stylish (with or without a pom pom – although I must confess, I prefer WITH)!

I can’t wait to see your finished objects (FOs) and give out some awesome prizes! I’ll also be sending weekly emails with tips on yarn selection, tutorials on making pom poms, information on featured prizes, and more.

Here’s how the KAL will work:

What: Knit Slush hats all month, share FOs with hashtag #slushkalfo, qualify for prizes!
When: November 3rd – 30th, 2017
Where: Instagram

How (aka “The Rules”)

  1. Sign up for the KAL (even if you’ve already signed up for my newsletter and received the pattern, you’ll need to sign up for the KAL specifically by clicking the link above).
  2. Select your yarn. In general, one skein of super bulky weight yarn per hat will do (check the pattern for the specific yardage required for each size). Dive into your stash, visit your LYS, or support an indie dyer online!
  3. Knit, share, chat! Share your progress (and follow others) using the hashtag #slushkal.
  4. Post those FOs to qualify for prizes! There’s no limit – you get one entry into the prize draw for each finished project. To ensure your entry counts, be sure to post one photo per finished object using the hashtag #slushkalfo
  5. Watch for the prize draws on December 1st! We are still compiling the list of prizes, but I’ll be sending out an email with the goods once I have them all.

Please note that there are two different hashtags – #slushkal and #slushkalfo. Be sure to use #slushkalfo for prize entries only – i.e. one photo per FO should have the hashtag #slushkalfo. Use #slushkal freely when posting anything related to the KAL, including not only finished projects, but also photos of yarn you’ve selected, in-progress shots of your projects, etc.

That’s it! This is meant to be a fun, chill KAL and you can participate as much or as little as you like. As long as you post your FOs with the hashtag #slushkalfo, you’ll be entered to win prizes.

Looking forward to seeing your projects starting November 3rd.

Happy knitting!

Pattern re-release: Denali


Denali is an Aztec-influenced two-colour cowl. The fabric is doubled for added warmth, but it is knit at a relaxed gauge that produces a beautiful drape. It is also reversible; the inside is worked in a simple salt and  pepper pattern that provides a nice break from following the larger chart.

Knit in the round from side to side to form a doubled fabric, the cowl is finished by grafting live stitches to the cast on edge, forming a seamless tube. This construction gives the piece extra warmth and structure, and also allows for a continuous, jog-free colourwork pattern.


One size


56 cm/22” circumference and 20.5 cm/8” height, after wet blocking


Sport weight yarn in the following approximate amounts:
C1: 275 m/301 yd
C2: 215 m/236 yd

*Shown in SweetGeorgia Yarns Superwash Sport (100% Merino; 300 m/328 yd per 115 g/4 oz skein) in colours Raspberry (C1) and Snowfall (C2).


One set 4.5 mm/US 7 needles* (or size needed to obtain gauge)

*Either one set of DPNs, one 40 cm/16” circular needle, or two circular needles, as you prefer for knitting in the round.


25 stitches & 26 rounds = 10 cm/4” in colourwork  pattern, after wet blocking


Stitch marker (1), two tapestry needles, waste yarn



Version 2 (20).jpg

Price: $6.50 CAD

Available through my Ravelry Store or directly via PayPal by clicking the “buy now” button below.